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Sunday, February 25 2024
Payment Processing Reseller Programs: Success Guide

Becoming a merchant services reseller can be a lucrative business opportunity for individuals or companies looking to enter the payment processing industry. Merchant services resellers act as intermediaries between merchants (businesses) and payment processing companies, helping merchants set up and manage their payment processing accounts.

In this guide, we will discuss how to become a merchant services reseller, how the commission structure works for a merchant account reseller, and what a payment processing reseller program is.

How to Become a Merchant Services Reseller

1. Understand the payment processing industry: Before becoming a merchant services reseller, it is important to have a good understanding of the payment processing industry. Research the different types of payment processing services, fees, equipment, and technology used in the industry.

2. Choose a payment processing partner: Once you have a good understanding of the industry, you will need to choose a payment processing partner to work with. Look for a reputable payment processing company that offers a reseller program and has a good track record of providing reliable services to merchants.

3. Sign up for a reseller program: Most payment processing companies offer reseller programs that allow individuals or companies to resell their services to merchants. Sign up for a reseller program with your chosen payment processing partner and complete any required training or certification.

4. Set up your business: As a merchant services reseller, you will be running your own business, so it is important to set up your business properly. Register your business with the appropriate authorities, set up a website, and create marketing materials to promote your services.

5. Start selling merchant services: Once you have completed the necessary steps, you can start selling merchant services to businesses. Reach out to potential merchants in your area or industry, and offer them payment processing solutions that meet their needs.

How Does the Commission Structure Work for a Merchant Account Reseller?

1. Residual commissions: As a merchant account reseller, you will earn residual commissions on the transactions processed by the merchants you sign up. Residual commissions are usually a percentage of the transaction volume processed by the merchant each month.

2. Upfront commissions: In addition to residual commissions, you may also earn upfront commissions for signing up new merchants. Upfront commissions are one-time payments that are usually based on the size of the merchant's transaction volume.

3. Bonus commissions: Some payment processing companies offer bonus commissions to resellers who meet certain sales targets or performance goals. Bonus commissions can provide additional income opportunities for resellers.

4. Revenue sharing: Some payment processing companies offer revenue sharing programs to resellers, where the reseller receives a percentage of the revenue generated by the merchants they sign up. Revenue sharing can provide a steady stream of income for resellers.

5. Chargebacks and fees: It is important to understand how chargebacks and fees will affect your commissions as a merchant account reseller. Chargebacks occur when a customer disputes a transaction, and can result in a loss of revenue for the reseller. Make sure to factor in chargebacks and fees when calculating your potential earnings as a reseller.

What is a Payment Processing Reseller Program?

1. Reseller program: A payment processing reseller program is a partnership between a payment processing company and a reseller, where the reseller sells the payment processing services of the company to merchants.

2. Benefits of a reseller program: Payment processing reseller programs offer a number of benefits to resellers, including access to a wide range of payment processing services, marketing and sales support, training and certification programs, and the opportunity to earn commissions on the transactions processed by merchants.

3. Types of reseller programs: There are different types of payment processing reseller programs, including white-label reseller programs, referral programs, and independent sales organization (ISO) programs. Each program has its own set of requirements and benefits for resellers.

4. White-label reseller program: In a white-label reseller program, the reseller can brand the payment processing services as their own and sell them to merchants under their own brand name. White-label reseller programs offer the most flexibility and control for resellers.

5. Referral program: In a referral program, the reseller refers merchants to the payment processing company, and earns a commission when the merchant signs up for the company's services. Referral programs are a good option for resellers who do not want to handle the sales and support of merchants directly.

6. Independent sales organization (ISO) program: In an ISO program, the reseller acts as an independent sales organization for the payment processing company, and is responsible for signing up and supporting merchants. ISO programs offer higher commissions and more control over the sales process for resellers.


Becoming a merchant services reseller can be a rewarding business opportunity for individuals or companies looking to enter the payment processing industry. By following the steps outlined in this guide, you can become a successful merchant services reseller and earn commissions on the transactions processed by the merchants you sign up. Remember to choose a reputable payment processing partner, understand the commission structure, and take advantage of the benefits offered by payment processing reseller programs. With hard work and dedication, you can build a successful business as a merchant services reseller.

Posted by: Admin AT 08:06 pm   |  Permalink   |  Email
Sunday, February 25 2024
Become a Reseller for Merchant Services

Wondering how to become a merchant services agent? Maybe you don’t know how the credit card processing program works and want to understand its basics? Well, whichever reason has brought you here, this comprehensive guide will help you understand how to become a merchant account reseller and how the merchant account reseller program works, along with many more useful things. So with that said, let’s get started:

Process of Becoming a Credit Card Processing Reseller

The process is not really hard; you just need to understand who is who and what is what and you will be quickly able to figure out how to become a merchant account reseller. So basically there are two ways you can become a merchant services agent, and we will discuss both of them below:

  • Being MSP: Short for Member Service Provider, MSP, or also known as ISO (Independent Sales Organization), is usually a company (it can also be an individual) that is directly connected with the bank. However, if you go with this route, you will have to pay a large chunk of money to the bank on a yearly basis to establish a relationship with them and enjoy various perks like low buy rates and continuous support. However, the amount you pay to the bank per year can be up to $10k or more, and since you are just starting out, you won’t have this much money. Plus, some banks don’t even sign up individuals and require them to work with their registered MSP.
  • Working with MSP: This is the second method of becoming an agent where you will be working with an MSP that is directly registered with banks like the SMG ISO agent program. Now obviously, you won’t get the buy rates that the bank is offering, you will get a rate that will have MSP’s commission added to it. But considering that the MSP is paying a hefty sum of money to the bank per year, this is more than a reasonable deal. A good MSP or ISO partner program will provide you with ample learning resources and continuous support so you will be able to learn quicker and ultimately earn quicker.

Now that you know the difference between both, you should not have any problem with joining a merchant services reseller program. However, there are some more things you need to understand before you dip your toe into this field. So for that, we will cover things like how this program works, what your responsibilities will be, and some things to look for in a suitable ISO partner program.

How Does The Reseller Program Work?

The process is pretty simple and straightforward. Assuming you are working with an MSP/ISO, you will get a ‘buy rate’ from the company. You can call it the profit of the MSP program. Now when you deal with a merchant, you will have to add your own profit to that buy rate and offer it to the merchant so that whenever a transaction is made, both you and the MSP will get a piece of it.

For instance, if you join a merchant services program that is offering you a buy rate of 2% + 20 cents, you can resell it to the merchants for 2.3% + 25 cents. These additional %0.3 + 5 cents will go in your pocket. Now, this looks like nothing compared to the work you will put in converting the merchant. However, this amount will be charged for each transaction the merchant makes on credit cards.

This means that if the merchant processes 100 credit card transactions with an average of $10 per transaction, then it becomes $1k. So you get, 0.25% x 1000 = $2.5. Now also add 5 cents for each transaction which will be $0.05 x $1000 = $50. So the total becomes $52.5 in recurring monthly income. Now that’s the income from just one merchant.

If you sign up 10 of them a month in your first year, your monthly income could be $5200+ per month in the second year. So you can keep adding merchants to your portfolio and keep increasing your income.

Responsibilities of a Merchant Services Reseller:

Your main responsibility will be to sign up as many merchants as you can because that is the sole factor behind your monthly income. Here are a few more things that’ll be on your plate once you become a credit card processing agent:

  • You will have to first learn everything about the products/services you will be selling to merchants
  • You will have to educate merchants about what you are selling and persuade them to sign up for your program.
  • You will have to help the merchants in completing necessary paperwork and setting up their merchant accounts with the MSP.
  • You will have to work continuously with the merchants you sign and offer them support whenever they encounter a problem.
  • You will also have to actively search for new merchants and pitch them your products/services. Most of them will show reluctance, keep paying them friendly visits, and help them without asking for anything in return, some of them might convert soon.
  • You will have to keep a continuous track of your progress, how many merchants you signed up, how much you are making, what your monthly goals are etc. (Some good ISO programs offer web-based dashboards for performance measurement).

These are a few important things that you will be doing on a daily and weekly basis as a credit card processing reseller program agent.

Things to Look for in a Suitable Reseller Program:

The policies, procedures, and rules of merchant programs vary, which is why you need to be very careful when choosing one. We have already discussed the things you need to look for in a program in this guide - Selecting the Best Merchant Services Agent or ISO Program. However, to provide you with a basic idea, we have covered some basics you should remember below:

  • Their Buy Rate: The MSP/ISO you will be working with should have a lower buy rate as merchants will prefer to pay a low fee, which is why a program with a high buy rate won’t get you high sales. Shaw Merchant Group eliminates the concept of buy rate with cash discounting, making it easier to get more merchants. Read about it here (Link to the guide on cash discounting)
  • Monthly Sales Quota: Some merchant processing programs require you to make X number of sales to keep earning the residual coming from your merchants, avoid them at all costs. Your residuals should stay yours no matter how many sales you make.
  • Customer Support: Go with the merchant processing program that offers the best customer support. You don’t want to be stuck in a position where a merchant is having a technical issue, but the processing company is not answering your phone.
  • Freebies: Some of the top merchant services programs offer freebies like a free POS terminal and signage to let customers know the merchant accepts credit cards. These things really help when you pitch your program to the merchants.

There are many more important factors you need to look for when joining a credit card processing reseller program, make sure to read out detailed guide this subject.


Who Can Become a Merchant Services Agent?

To be honest, anyone can become a merchant services agent as long as they are disciplined, self-reliant, and go-getters.

Granted, you will have to study a lot at the start about the programs you will be selling and the techniques to sell effectively, but once the ball starts to roll, you will find it easy to work in the industry.

How Much Can a Merchant Services Reseller Make?

There is a lot of potential for how much you can make. Here is an example, you might make $500 off of a single merchant.

If you manage to sign up 15 merchants per month, then in 5 years, you could be making $37,500.00 in monthly recurring income without doing much. Keep increasing merchants, and your income will increase.

How Do I Become a Merchant Account Reseller?

It’s simple, just select a good merchant account reseller program, talk to them, discuss your concerns, and once you are satisfied, fill their form.

You might be required to provide them with some documentation, just follow what they tell you, and after some verification work, you’ll be registered as their merchant accounts reseller.

Over to You:

See, it’s not really hard to be a merchant account reseller, plus the perks of being your own boss and no income cap really make it an appealing business model. However, just be careful when joining a credit card processing reseller program as you don’t want to be bound by unfair rules and regulations.

Posted by: Scott Shaw AT 12:48 pm   |  Permalink   |  Email
Thursday, November 02 2023
How to Become a Point of Sale System Reseller: Success Guide

If you're looking to tap into the ever-growing market of small businesses in need of efficient and effective point of sale solutions, then you've come to the right place. With our expert advice and industry insights, you'll gain the confidence and knowledge necessary to establish your own profitable venture. We understand that starting a business can be daunting, but fear not – we've got you covered! From selecting the right POS systems to marketing strategies that will make you stand out from the competition, this comprehensive guide will equip you with everything you need to know to succeed in the booming industry of point of sale system reselling. So, let's dive in and unlock the secrets to your entrepreneurial success!

Understanding the Point of Sale Systems Marketplace

Point of Sale (POS) systems are highly prevalent in both retail and hospitality businesses, and as such, it is imperative to have a comprehensive understanding of the marketplace for these systems. The selling point of sale systems play an integral role in enabling smooth and efficient transactions, accurate inventory management, and effective customer relationship management. With the advancement of technology, the POS systems have evolved to become sophisticated tools that offer a wide range of features tailored to meet the specific needs of various industries. From small businesses to large enterprises, the availability and diversity of these systems have made it possible for businesses to streamline their operations, enhance overall productivity, and improve customer experience. Being well-informed about the evolving landscape of point of sale systems is crucial for business owners and decision-makers in order to make informed choices that can impact their bottom line positively.

Thereafter, once you have conducted thorough research on the various POS providers and their hardware and software offerings, along with the associated costs, you can confidently select the system that best aligns with your specific business needs. By implementing an effective point of sale system, you can streamline your operations, enhance customer experience, and boost overall sales. With the knowledge gained from your research, you will be fully equipped to make informed decisions on how to sell POS systems and ensure the success of your business.

Researching Potential Customers for Your Reselling Business

When it comes to running a successful reselling business, thoroughly researching the different point of sale (POS) systems available is crucial. By investing time in understanding the various options, you can ensure that you find the perfect POS machine for a restaurant or any other business in need. Exploring the features and benefits offered by different platforms will help you confidently identify which system aligns best with your specific business requirements. Whether it's streamlining the ordering process, enhancing customer interactions, or simplifying inventory management, a well-chosen POS system tailored to your needs can significantly contribute to the success of your reselling venture.

Moreover, conducting research on potential customers for your reselling business will not only give you valuable information about their preferences and pricing expectations but also guide you in prioritizing the types of point of sale (POS) systems to offer. By understanding what your target market is looking for in a POS system, you can narrow down your options and focus on selling point of sale systems that align with their needs and desires. This strategic approach will not only increase your chances of closing sales but also establish you as a knowledgeable and reliable provider in the market. Therefore, investing time in understanding your potential customers and tailoring your offerings accordingly will significantly enhance your success as a point of sale system reseller.

Acquiring a Quality POS System

Acquiring a quality point of sale system is absolutely crucial for businesses aiming to streamline their checkout process and enhance customer experience. In today's fast-paced world, a point of sale system needs to be not only fast but also user-friendly, equipped with modern features that automate sales and inventory tracking. By opting for a robust and efficient point of sale system, store owners can ensure that their operations remain organized and highly efficient. Additionally, businesses can further benefit from exploring opportunities such as the restaurant POS reseller program, which presents a valuable avenue for growth and collaboration. With a confident tone, it is evident that investing in a reliable point of sale system is a strategic move that enables businesses to optimize their operations, improve customer satisfaction, and ultimately achieve long-term success.

Also, when considering point of sale systems, it is essential to keep in mind how to sell merchant accounts. By choosing a reliable and secure POS system that offers tailored features for your business needs, you can greatly enhance your ability to sell merchant accounts effectively. Look for cloud-based storage options, mobile-friendly interfaces, and integrated loyalty programs as key features that can streamline transactions and improve customer satisfaction. By ensuring that you have the right tools in place, you can confidently navigate the competitive market and successfully sell merchant accounts, ultimately boosting your business's success.

Setting Up Your Reselling Business Structure

When it comes to the topic of point of sale systems, setting up your reselling business structure is an essential and crucial aspect. Not only does it allow you to efficiently use a point of sale system, but it also plays a vital role in ensuring the accuracy and security of the data generated from transactions. In order to effectively sell POS systems, understanding how to establish a solid business structure is key. By implementing the right structure, you can confidently guarantee accurate and secure transaction data, thereby enhancing the overall efficiency and reliability of your point of sale system.

When it comes to establishing your reselling business structure, it is imperative to carefully analyze factors such as legal entity type, tax structure, and inventory management processes. These crucial elements play a significant role in determining how you utilize and engage with your point of sale system. By selecting the appropriate legal entity type and tax structure, you can ensure legal compliance and streamline financial operations for your POS business. Additionally, implementing efficient inventory management processes will enable you to accurately track and manage product stock levels through your point of sale system. This is particularly important when considering how much is required to start up a POS business, as effective inventory management can optimize cash flow and prevent overstocking or stock-outs. Overall, by considering these aspects and confidently understanding their significance, you can establish a robust foundation for your point of sale system-powered reselling venture.

Besides evaluating features like compatibility with other software, mobile access capabilities, and scalability options, it is crucial to consider a white label POS system when determining which point of sale system best fits your reselling business needs and goals. A white label POS system allows you to customize the software with your brand and logo, giving your business a professional and cohesive look. This not only enhances your brand image but also establishes trust and credibility with your customers. Furthermore, a white label POS system offers the flexibility to add or remove features as your business grows and evolves, ensuring that your chosen system can adapt to your changing needs. By selecting a white label POS system, you can confidently streamline your operations and deliver an exceptional customer experience, ultimately driving the success and growth of your reselling business.

Crafting a Comprehensive Marketing Strategy

Crafting a comprehensive marketing strategy for your point of sale system begins with thoroughly understanding the needs of your target audience. To effectively reach and engage potential customers, it is crucial to identify who they are and determine the kind of information they seek when evaluating a system purchase. Moreover, in the context of point of sale systems, it is essential to consider the role of a white label POS reseller. By partnering with a reputable white label POS reseller, you can leverage their expertise and industry knowledge to develop a tailored and effective marketing strategy. This collaboration will allow you to confidently position your point of sale system as a superior solution that meets the specific needs and preferences of your target audience. By acknowledging the importance of a white label POS reseller in your marketing approach, you can establish trust, build credibility, and demonstrate that you are committed to providing the best possible solution for your customers' point of sale needs.

When it comes to selling POS systems, having a clear and easy to understand breakdown of features, prices, and customer service options is crucial. This information is essential in helping potential customers make quick decisions on whether the system we provide is right for them. By presenting a comprehensive overview of our point of sale systems, including the features they offer, their pricing structure, and the top-notch customer service options available, we instill confidence in our potential customers. With this confidence, they can easily determine whether our POS systems meet their specific needs and requirements. By providing this clear and concise information, we empower our customers to make informed decisions swiftly, ensuring their satisfaction with their chosen solution.

Meanwhile, it is crucial to note that incorporating a POS reseller program into your comprehensive marketing strategy can further enhance the value proposition and reach of your point of sale systems. By partnering with resellers who have established networks and expertise in specific industries or sectors, you can tap into their existing customer base and expand your market presence exponentially. These partnerships can also provide access to valuable insights and feedback, allowing for continuous improvement and innovation in your POS systems. By combining thought-leadership content, such as blog posts and case studies that highlight the unique benefits of your systems, with a robust POS reseller program, you can confidently position your product as the superior choice in the market.

Learning to Navigate Competitive Pricing and Customer Service Strategies

Mastering the art of competitive pricing and optimal customer service strategies is absolutely vital for achieving success in the world of Point of Sale (POS) systems. As a point of sale reseller, it is imperative to possess the knowledge and skills necessary to navigate the complex marketplace. By carefully analyzing and discerning when to underprice or overprice in comparison to competitors, as well as comprehending the most effective ways to serve and satisfy customers, you can gain a significant competitive advantage. These insights and expertise will ensure that your point of sale system not only meets but exceeds the expectations and demands of both sellers and buyers, propelling your business towards unmatched success. With a confident demeanor, you can assertively position yourself as a leader in the industry, offering unparalleled value and service to your customers.

In conclusion, point of sale systems have become crucial tools for businesses aiming to maintain an edge over their competitors. By mastering the utilization of these systems, companies can effectively optimize customer service and pricing strategies. Leveraging features like dynamic pricing, loyalty programs, and discounts can enhance customer satisfaction and encourage repeat business. Additionally, tracking customer feedback enables businesses to refine and adapt their customer service approaches accordingly. With a confident grasp on POS systems, businesses can confidently navigate the competitive market, attracting and retaining customers while maximizing profitability.

In conclusion, if you're ready to embark on a journey towards entrepreneurial success in the point of sale system reselling industry, look no further. Our Ultimate Guide provides you with the expert advice, industry insights, and comprehensive knowledge you need to establish your own profitable venture. We understand that starting a business can be overwhelming, but fear not – we've got you covered every step of the way. From choosing the right POS systems to implementing marketing strategies that set you apart, we give you the tools to thrive in this booming industry. So don't hesitate – dive in now and unlock the secrets to your ultimate entrepreneurial success!

Posted by: Admin AT 09:33 pm   |  Permalink   |  Email
Friday, October 20 2023
Reach Peak Achievement Goals When Working with Shaw Merchant Group Reseller Program

The industry is filled with credit card processing resellers claiming to be the best. They will make promises of bringing the moon for you, but the curtain from the reality is lifted when you start working with one, as most of them usually make false promises.

So if you want to become a merchant services agent but don’t know which merchant services agent program is the real deal, then we’ve got your back.

Top 5 Merchant Services Reseller Programs

We will tell you about the top 5 merchant services reseller programs that are leading the charts right now, and then you can decide which one you want to work with. Sounds good? Let’s get started then:

North American Bancard Agent Program

If you are looking for a corporation that has the most experience in the industry and is considered a goliath when it comes to the best cash discount program, then look no further than NAB (North American Bancard) agent program. They are regulated by top banks like Wells Fargo, BMO Harris, and Bancorp Bank, which speak for NAB’s credibility.

The company has been in the merchant processing game for nearly three decades now, and because of their vast knowledge and connections, they offer the best benefits to their agents. This allows their partners to rise above the competition and get maximum sales. Out of the many strengths that this program has to offer, the most appealing one is its cash discount.

They offer the best cash discount program where the merchants don’t have to pay any fee for processing credit card transactions. The amount is offset to the end customers allowing the merchants to save heaps of money in monthly processing fees. Furthermore, they offer excellent customer support and are always present to help out their agents and merchants.

Shaw Merchant Group

If you want to work with someone who has an impeccable track record in the industry, then Shaw Merchant Group is another option to consider. Their merchant services ISO agent program offers tons of benefits and opportunities to ambitious agents looking to make a killing in the credit card processing industry.

Furthermore, they have an excellent customer support team working with the agents to solve any issues their merchants might come across. Shaw Merchant Group also offers a wealth of learning resources to the sales agents looking to expand their knowledge and be savants in their fields. They offer a great residual income split with lifetime availability allowing their agents to work without worrying about meeting sales targets to keep their bills paid.

Although you might want to do your own research before joining the merchant services ISO agent program of any single company, the ones we are talking about in this article are truly the cream of the crop. That being said, let’s move to number three on our list.


Another reliable merchant services reseller program that is, although a small company, but has a track record of being very reliable. Since PayProTec is a family-owned business, they work closely with their agents and merchants, which creates a strong bond of trust, respect, and understanding. The company was launched in 2006 with headquarter in Warsaw, Indiana, and is a registered ISO of Wells Fargo Bank.

They work with tons of POS solutions, including HotSauce, Paradise POS, Linga POS, Growthzilla, Revel Systems, Vend, and NCR Silver. Furthermore, they also offer eCommerce payment processing solutions for various platforms ranging from Shopify, and Magneto to WooCommerce and OpenCart. The company offers ample resources to help agents build their businesses, such as a free website that can be used for lead generation. Plus, they provide their agents with a portal where they can check their performance stats based on metrics like the number of sales, total residuals, and so on. The best part of working with PayProTec is that they don’t just claim to offer excellent support; they do care about their agents, which is one of the main factors behind their success.

Shift 4 Payments

Launched in 1999, HarborTouch is one of the leading merchant services reseller programs in the U.S. With headquarters in Allentown, Pennsylvania, the company processes over 120,000 businesses and the total value of these transactions exceeds a whopping $10 billion. HarborTouch offers POS equipment, credit card processing services, card processing terminals, and electronic cash registers.

The company used to operate under the name of ‘United Bank Card,’ but then it became a subsidiary of Shift4 Payments. HarborTouch currently promotes the POS systems of SkyTab, Echo, and Oryx, which are mainly designed for cafes, food trucks, spas, and retail businesses. Furthermore, they also offer a payment gateway for eCommerce businesses backed by Authorize.Net.

All in all, you can say that HarborTouch is a one-stop solution for all payment processing and POS equipment needs for most of the businesses. Lastly, just like Shaw Merchant Group ISO agent program, they offer free POS terminal to their clients, which makes it pretty easy for the agents to make an attractive pitch to their merchants.

Electronic Merchant Systems

Nothing shouts disappointment more than being limited to working in just a few niches, and that is what most of the merchant services agent programs do. They pull their hands out of the high-risk niches like pharmacy, eCommerce, or Cannabis. This limits the agents’ earning potential as they are only allowed to work in a handful of industries. EMS, on the other hand, doesn’t put a limit on niches. They deal in virtually all sorts of niches, and in fact, 99% of merchants get their accounts approved with them, which is perfect for agents working hard in the field to convert as many merchants as they can.

The company is backed by BMO Harris Bank and deals in all kinds of niches, including retail, mobile, MOTO, eCommerce, and virtually all of the high-risk ones. The company offers ample processing products and services, including merchant cash advances, virtual terminals, POS equipment, check processing, credit card processing, and debit card processing.

Since EMS deals in high-risk niches, they understand that chargebacks are going to be a major issue, which is why they work with Verifi to leverage their CardHolder Dispute Resolution Network. Furthermore, they also work with Ethoca to get chargeback alerts. With the help of these two partners, EMS efficiently handles chargebacks and prevents the loss of their customers’ funds.

So Which Merchant Services Agent Program to Join?

Now that you know about the leading merchant services agent programs in the industry, you can become a merchant services agent with the knowledge of things to expect from them. If you ask us, our personal favorite is the Shaw Merchant Group ISO agent program, and there are lots of good reasons for this. Let’s discuss some of them below:

  • Multiple Products: They have a diverse range of products ranging from POS systems to EMV enabled terminals and mobile card readers. The availability of these options will ensure you can capture as many physical stores as you want.
  • Multiple Banks on Back: Unlike many credit card processing resellers that work with one or two banks at most, SMG works with three different banks that include Wells Fargo, BMO Harris, and Bancorp Bank. This allows them to work with different kinds of businesses and offer multiple processing options.
  • Lucrative Payment Plans: Not only they pay their merchants and agents without any delays, but they also offer various bonuses to the agents working hard to bring lots of sales. Furthermore, they provide lifetime residual income, which means as long as the merchant is in business, the agent will keep getting residuals from it.
  • Cash Discounting: They also offer the best cash discount program that allows merchants to offset processing fees onto their customers and not pay anything whenever a card is swiped from the terminal.
  • Advanced Technological Infrastructure: They offer lots of technological benefits to their agents like a dashboard depicting the sales numbers, residuals, and merchants’ data in one place. Furthermore, they provide their agents with a free landing page that helps them attract more leads and eventually get some sales from the internet too.

There are many more benefits of working with them, such as their own online university filled with a wealth of knowledge that you can consume like a sponge and get an edge over competitors.

We are certain that now you can become a merchant services agent with full confidence as you know about the top players in the industry and what to expect from them. Joining a merchant services reseller program is the most crucial step that will dictate the direction of your career’s growth. However, there will be a lot of things that you will have to learn after signing up for a merchant services agent program. This is where the learning resources and customer support of the processor will help you out.

Posted by: Scott Shaw AT 08:16 pm   |  Permalink   |  Email

Merchant Services Reseller Program

A merchant services reseller program is a partnership between a merchant services provider and an independent sales organization (ISO) or individual looking to resell payment processing services to merchants. The reseller acts as a middleman between the merchant and the provider, offering a range of services such as credit card processing, mobile payment solutions, and point-of-sale systems. Resellers earn commissions on the sales they generate and often receive training and support from the provider to help them succeed in the industry. This program allows individuals or organizations to start their own business in the merchant services industry without the need for significant upfront capital or expertise.

To become a merchant services reseller, you typically need to submit an application to a merchant services provider or ISO that offers a reseller program. The application process may involve providing information about your business, your sales experience, and your goals as a reseller. Once approved, you will receive training on the provider's products and services, as well as access to marketing materials and support to help you start selling. As a reseller, you will work independently to find and sign up new merchants to use the provider's services, earning commissions on each sale. With the right combination of sales skills and dedication, you can build a successful business as a merchant services reseller.

In the world of e-commerce and online transactions, payment processing is a crucial aspect of any business. White label payment processing offers a unique opportunity for entrepreneurs to enter the merchant services industry and provide payment processing solutions to businesses of all sizes. In this comprehensive guide, we will explore what white label payment processing is, how to become a merchant services reseller using white label payment processing, and how much it costs to become a payment processing reseller.

What is White Label Payment Processing?

White label payment processing refers to a business model where a payment processing company provides its services under the brand name of another company. In other words, a white label payment processor allows businesses to offer payment processing solutions to their customers without having to build their own payment processing infrastructure.

White label payment processing services typically include:

  • Online payment gateways
  • Point-of-sale systems
  • Virtual terminals
  • Mobile payment solutions
  • Fraud prevention tools
  • Reporting and analytics

By partnering with a white label payment service provider, businesses can offer a seamless and secure payment experience to their customers while focusing on their core business offerings.

How to Become a Merchant Services Reseller Using White Label Payment Processing

Becoming a merchant services reseller using white label payment processing involves several steps. Here are some key points to consider:

1. Research and Choose a White Label Payment Processing Provider: Start by researching various white label payment processing providers and comparing their services, pricing, and support offerings. Choose a provider that aligns with your business goals and values.

2. Sign Up as a Reseller: Once you have selected a white label payment processing provider, sign up as a reseller or partner. This usually involves filling out an application form and providing some basic information about your business.

3. Customize Your Branding: Work with the white label payment processing provider to customize the payment processing solution with your branding elements, such as logo, color scheme, and messaging.

4. Integrate the Payment Processing Solution: Integrate the white label payment processing solution into your existing systems or website. This may require technical expertise, so consider hiring a developer if needed.

5. Market Your Services: Once the white label payment solution is up and running, market your services to potential clients. Highlight the benefits of using your payment processing solution, such as fast transactions, secure payments, and reliable support.

6. Provide Support and Customer Service: Offer excellent customer support and service to your clients to maintain customer satisfaction and loyalty. Respond promptly to inquiries and resolve any issues that may arise.

7. Grow Your Business: Continuously monitor and optimize your payment processing services to improve performance and attract new clients. Consider expanding your offerings to include additional merchant services, such as loyalty programs or marketing tools.

How Much Does It Cost to Become a Payment Processing Reseller?

The cost of becoming a payment processing reseller using white label payment processing can vary depending on the provider and the services offered. Here are some key cost factors to consider:

1. Setup Fees: Some white label payment processing providers may charge a one-time setup fee to customize the payment processing solution with your branding and integrate it into your systems.

2. Monthly Fees: Most white label payment processing providers charge a monthly fee to access their services and support. The monthly fee can range from a few hundred dollars to several thousand dollars, depending on the volume of transactions processed.

3. Transaction Fees: In addition to monthly fees, white label payment processing providers typically charge a transaction fee for each payment processed through their system. Transaction fees can vary based on the payment method used (e.g., credit card, debit card, ACH) and the volume of transactions processed.

4. Support and Training Fees: Some white label payment processing providers may charge additional fees for training and support services, such as onboarding new clients or troubleshooting technical issues.

5. Marketing and Sales Costs: To attract new clients and grow your business, you may need to invest in marketing and sales efforts, such as advertising, promotions, and lead generation.

Overall, the cost of becoming a payment processing reseller using white label payment processing can be a significant investment. However, the potential for recurring revenue and business growth can outweigh the initial costs over time.

In conclusion, white label payment processing offers a lucrative opportunity for entrepreneurs to enter the merchant services industry and provide payment processing solutions to businesses. By partnering with a white label payment processing provider, businesses can offer seamless and secure payment experiences to their customers while focusing on their core offerings. To become a merchant services reseller using white label payment processing, follow the steps outlined in this comprehensive guide and consider the cost factors involved in starting and growing your payment processing business.

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